PM360 and NBCU Partner to Reduce Account Management Work
PremiumMedia360 Featured at NBCUniversal ONE21
As part of this week’s ONE21, NBCUniversal unveiled its new technology and data offerings coming to market—highlighting its partnership with PM360 in particular:
….using NBCUniversal’s Linear TV APIs, PremiumMedia360 is automating NBCU’s TV pre- and post-log reporting, reducing manual account management work by as much as 30%.